"Here's the phone, here are the yellow pages. Good luck."

Sales training complete. Sound familiar?

Sadly, 30 years later, that's still the kind of training given to far too many sellers: sink or sell. It didn't take me long to realize there had to be a better way to find clients and sell them radio advertising. 

As President of Houston, Texas-based Wizard of Ads Gulf Coast, and MogerMedia, I create advertising that increases business for my clients. 

My understanding of what works in sales and advertising is the result of decades experience working in and with broadcast and online media in positions ranging from sales and promotion, to production and operations.

I publish two weekly blogs. adMISSIONs features strategic advertising and marketing advice for owner-operated companies. Four Speed Selling's blog is an update on my alignment-based sales method. Using 4-Speed Selling, I set records still unbroken over a decade later and still continue outperforming my market in spite of the economy.

My team and I love our work and have created successful campaigns for businesses in home after-market, lawn & garden, automotive retail, business-to-business, and cause marketing with clients ranging in size from  Anheuser-Busch, Seagram’s, and James Hardie Building Products, to owner-operated companies such as Nelson Water Gardens, Vine Wine Room and Tejas Toyota.

My mom insists I mention my Bachelor of Science degree in Business and Organizational Communications from Emerson College. In my spare time, I serve on the Houston Livestock Show and Rodeo Swine Auction Committee, am founder of DaddyMoms–an organization dedicated to helping suddenly singled fathers find their way. I am one and cherish spending time with my four babies.